Tools To Win

As an affiliate of the Kidd Kraddick Morning Show, you receive more than just the show live Monday through Friday. You will also be provided work parts to fully integrate the Kidd Kraddick Morning Show into your station. These include:

  • Dry Liner/Teaser – promote the next show and recycle the audience back to the show tomorrow.
  • Daily Highlight Promo– short clip from the current day’s morning show that highlights the humor, character definition, or star power of the show. Often more than one promo is provided per day.
  • Other Promos– We furnish generic promos for all network contests and giveaways. We also provide slogan and frequency reads from the Kidd Kraddick Morning Show signature voice for you to tag onto the beginning and end of the promos. This seamless transition sounds great and allows your station to take ownership of these promotions.
  • Custom Liners– We offer the opportunity to localize the show in your market by having the crew record station liners and promos. We are not trying to fool your audience into thinking the Kidd Kraddick Morning Show is in your town, but we are trying to let your listeners know that the Kidd Kraddick Morning Show is aware that we are on in your market.
  • Other Audio– In addition to the above, other segments include a fully produced and dry version of the Showbiz Top 5. It is often played in other dayparts to use as content and also to cross promote one of the benchmarks from the show.

All of the audio is delivered via ftp site and you will receive the link, username, and password when you sign up with the show.


Technical Requirements

The Kidd Kraddick Morning Show is distributed via satellite on the Westwood One XDS platform. To receive audio you must have:

An XDS PRO-4 receiver with at least one audio decoder card.
The XDS PRO-4 Satellite carrier is on satellite SES – 8 (vertical polarized).
The Kidd Kraddick Morning Show will be on from 3A-8A Pacific (5A-10A Central) on the program list: Kidd Kraddick.